Clarity that enables purposeful scale.

CFO-led strategy, data-driven insight, and operational leadership that create clarity, alignment, and purposeful scale.

Schedule a Call
  • Leadership can be hard. Clarity makes it easier.

  • Scaling a business can be hard. Alignment makes it easier.

  • Making decisions can be hard. Trusted data makes it easier.

  • Building accountability can be hard. Defined processes and roles make it easier.

  • Turning strategy into execution can be hard. Operational clarity makes it easier.

Julia Aquino is a CFO, data-driven strategist, operations leader, consultant, speaker, and coach with 30 years of experience helping organizations grow with clarity and purpose.

Her work begins with data—helping companies define the metrics that matter, build meaningful visibility into performance, and understand their numbers so leaders can make better, more impactful decisions.

She connects that insight to how the business actually operates—aligning strategy, processes, and leadership expectations so accountability is clear, ownership is real, and teams can execute on what matters most.

Creating Impact

Turning clarity into action across the organization.

Data, Metrics & Decision Insight

Julia helps organizations identify the data they need to be collecting, design metrics that drive real behavior change, and create reporting that brings clarity—not noise.

Planning, Analysis & Financial Leadership

Using data as the foundation, Julia supports planning, forecasting, and financial leadership that aligns strategy with reality.

Operations & Process Design

She designs and refines operational systems and workflows that support scale, ensuring clarity in ownership and execution.

Strategy, Accountability & Leadership

Julia helps leaders turn insight into action—aligning strategy, data, and people to build accountable cultures.

Driving Results

In organizations where,

  • Leaders trust their data and make better, faster decisions

  • Aligned leadership teams outperform through clarity and execution

  • Accountable teams take ownership and follow through with expectations that are clearly defined and deeply owned

  • Processes support momentum and scale with the business

  • Growth is intentional, sustainable, and manageable to lead

Work with Julia

Consulting

CFO-led strategy, data, and operations consulting focused on alignment and foundations for scale.

View Consulting

Coaching

Executive coaching focused on clarity, confidence, and intentional leadership.

Explore Coaching

Speaking

Grounded, insightful talks on leadership, strategy, accountability, and data-informed decision-making.

View Speaking

“Julia Aquino has an acute ability to hear everything one says, then drill down to the heart of the issue immediately.  Her insight is invaluable and has literally changed my path in my career more than once.  I have hired Julia personally, for my company, and for organizations in which I’m involved. She is an amazing woman!”

—Traci Miller, Miller Construction, SVP, Shareholder